On September 2nd, at Beijing Shougang Park, in the 2023 China International Fair for Trade in Services, in the cultural and tourism services pavilion, visitors were selecting local specialty jewelry at the exhibition booth of the Embassy of the Republic of Uganda. Foreign nationals at booths from various countries were introducing their products to the audience in fluent Chinese, and there were often people stopping by to experience the booths.
On that day, the 8th "Colorful World" - Special Cultural Exhibition of Countries along the "Belt and Road" opened at Hall 2 of the cultural and tourism services pavilion of 2023 China International Fair for Trade in Services, attracting 33 foreign embassies in China to participate. The scale of the exhibition area and the number of participating organizations exceeded the previous edition, making it the most diverse international area at 2023 China International Fair for Trade in Services. In addition to enjoying cultural performances from countries along the "Belt and Road," such as traditional Mongolian mask dances and traditional Iranian band performances, visitors could also purchase specialty cultural products, handicrafts, ethnic clothing, taste exotic cuisine and interact with locals. The "Colorful World" event has been successfully held for seven editions.